When it comes to ethics, I love to tell this story. I once called a plumbing service company to investigate a leak in our shower above the kitchen. They quoted me $195.00 for the work. Two hours later I had five holes in my kitchen ceiling, a messy bathroom, and no conclusive source of the …
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NCI Legacy Series Blog Posts In memory of those who came before, we bring you some of their best posts and articles from the past. Nita Brooks, who lost her battle with cancer 2016, was an integral part of the National Comfort Institute team for many years and was prolific in her writing. This post …
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Are you a member of an HVAC trade organization? I’m talking about the ones you have to pay dues to belong to. If you don’t, think about something that Benjamin Franklin once stated: an investment in knowledge pays the best interest. Seems reasonable, right? Yet it occurs to me, in the HVAC contracting world, the …
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When it comes to dealing with HVAC customer and employee problems, the famous quote, “We have met the enemy, and he is us,” by the comic strip character, Pogo, said it all. Some time ago, I was following a conversation on one of the HVAC Industry discussion forums that addresses how business owners deal with …
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In the world of business, marketing and selling to existing customers is more important than ever. Today it’s even more affordable than before because the Internet acts like the rising tide – it floats all boats, no matter the size. In other words, it equalizes a business’ marketing reach, no matter how large or small …
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