Author Archives: Mike Weil

About Mike Weil

Mike Weil joined NCI on September 22, 2014 as the Vice President of Communications and Publications. He comes from Penton Media, Inc., a business-to-business media company where he held the position of Editorial Director of three HVACR Industry publications: Contracting Business.com, Heating, Piping, and Air Conditioning Engineering, and HVACR / Hydronics Distribution Business magazines. In addition, Mike managed the HVAC-Talk.com discussion forum as well as the Comfortech conference. Mike was with Penton Media for 34 years in various positions. He joined Penton in November 1980 right after graduating from Ohio University in Athens, OH with a degree in journalism. In his new role with NCI, Mike will oversee the team handling Marketing, Communications, Websites, Electronic Media, and Publications efforts. He will also be focused on growing ContractorsIMAGE™, NCI's member marketing services arm. He is married (31 years in 2014!) and has two sons. He lives on the East side of Cleveland in the lovely suburb of Lyndhurst, OH. He can be reached via email at mikew@ncihvac.com, via Twitter at @msweil, via Facebook at https://www.facebook.com/mweil1, and LinkedIn at http://bit.ly/MSW_LinkedIn. Oh and you can also find him on the NCI Facebook page (http://bit.ly/NCI_FB) and via the NCI Twitter feed (http://bit.ly/NCI_team).
Seven #HVAC Myths Debunked

When it comes to the HVAC Industry from a consumer’s perspective, there seems to be a lot of misinformation about how to manage and maintain comfort systems. These tidbits of misinformation come disguised as “truth” when actually they are more like myths and urban legends. The problem is that a lot of contractors out there …
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3D Printing Construction

Anyone who knows me knows my love for science fiction stories. I’ve been reading them most of my life. One of my favorite sub-genres focus on future societies and how technology impacts the lives of people living in them. Some of the most creative authors favor this genre and some of their ideas are taking …
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Notime for webinars? Bah Humbug

Doesn’t it seem like you are constantly being invited to attend webinars on every topic under the sun? They range from product announcements to how to do something, why you should do something, and more. Is it to the point where you just skim past those invitations or just delete them out of hand? Even …
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2017 is still loading

The election is over. We are now in Week Four of the Donald Trump presidency. We have already seen a whirlwind of controversy as Trump drives hard to make good on his campaign promises. Whether you support or are against our 45th president, how will he impact the HVAC Industry? Back in December 2016, I …
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Carbon Monoxide - What to Look For

Analytics — why are they so doggone important? To answer that, we need to know the terms and references required to understand marketing analytics, whether you are doing it by yourself or using a third-party web management person/team. Looking at analytics without knowing or understanding what you’re seeing is just like looking at your P&L …
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Master Airflow Principles While Leaf Blowing

December 16th, 2016 | Posted by Mike Weil in Home | Rob "Doc" Falke | Technical Blogs - (0 Comments)
HVAC Airflow and leaf blowing -- the common denominator

Let’s talk airflow. We live back in the woods on a half-acre with fifteen 100-foot tall oak trees. For years I’ve imagined sharing leaf blowing airflow lessons with my fellow airheads. Let’s take a look at the mad airflow skills you can master while blowing leaves. Fascinating Statistics “If you don’t measure, you’re just guessing.” …
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Extending credit to customers helps close more HVAC new install and system upgrade sales.

Why financing? Here is why: Whether their product is consumer goods or HVAC systems, I have two words that are the bane to all salespeople: consumer debt. These two words impact consumers’ ability to buy things. The New York Federal Reserve’s Quarterly Report on Household Debt and Credit for the first quarter of 2014, showed …
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Reputation management

Reputation management? Online Reputation management? What gives? In case you haven’t noticed, the Internet is changing everything. It can be good or bad change and depends on how well you adapt and take advantage of the opportunities it presents. It’s noteworthy that internationally-recognized leadership consultant Robin Sharma says, “Change is hard at first, messy in …
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Are you a member of an HVAC trade organization? I’m talking about the ones you have to pay dues to belong to. If you don’t, think about something that Benjamin Franklin once stated: an investment in knowledge pays the best interest. Seems reasonable, right? Yet it occurs to me, in the HVAC contracting world, the …
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LEAVE THAT THERMOSTAT ALONE!!!! Staying comfortable in our homes and workplaces has become something of a battleground over the last three decades. OK, let’s not pull any punches — it’s a war! Especially when you think about all the different age groups and generations who live and work together. Each “group” has different comfort needs …
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