Extending credit to customers helps close more HVAC new install and system upgrade sales.

Why financing? Here is why: Whether their product is consumer goods or HVAC systems, I have two words that are the bane to all salespeople: consumer debt. These two words impact consumers’ ability to buy things. The New York Federal Reserve’s Quarterly Report on Household Debt and Credit for the first quarter of 2014, showed …
Read more

Flex duct cost savings

Flex duct versus metallic duct: for decades many considered duct material the key to how well an HVAC system delivers airflow to the conditioned space. You should start paying closer attention to this discussion. Events unfolding over the next few months could ultimately determine how much flexible duct you will be allowed to use when …
Read more

Good CSRs are Key to Your Success

NCI Legacy Series Blog Posts In memory of those who came before, we bring you some of their best posts and articles from the past. Nita Brooks, who lost her battle with cancer 2016, was an integral part of the National Comfort Institute team for many years and was prolific in her writing. This post …
Read more

Reputation management

Reputation management? Online Reputation management? What gives? In case you haven’t noticed, the Internet is changing everything. It can be good or bad change and depends on how well you adapt and take advantage of the opportunities it presents. It’s noteworthy that internationally-recognized leadership consultant Robin Sharma says, “Change is hard at first, messy in …
Read more

Are you a member of an HVAC trade organization? I’m talking about the ones you have to pay dues to belong to. If you don’t, think about something that Benjamin Franklin once stated: an investment in knowledge pays the best interest. Seems reasonable, right? Yet it occurs to me, in the HVAC contracting world, the …
Read more

Comfort Solutions are Key to Performance-based selling

Beating the Comfort Commodity Challenge When it comes to comfort differentiation, HVAC manufacturers have it tough these days. The rapid pace of technological development means that no single manufacturer can maintain a competitive edge for very long. Each one invests millions of dollars developing new products and, before they can cash their first check, one …
Read more

Heat Transfer explained

or So what exactly is combustion energy and heat transfer anyway? This article is based on more than 30 years of field testing, measuring, and auditing equipment performance. Although some of the information requires interpretation, it’s still based on proven field performance. What is Combustion Energy? Combustion is the burning of some kind of fuel …
Read more

Measuring static pressure

Like blood pressure in humans, static pressure impacts HVAC systems, positively or negatively, depending on what that pressure is. We all know that high or low pressure is bad for human health. The same is true when it comes to building static pressure as well. Taking a building’s static pressure lets you “see” the HVAC …
Read more

What if you could offer your customers a system efficiency option of 57%, 78%, or 93%? No, this is NOT equipment-rated efficiency. It’s the operating system’s field-measured efficiency after installation and verification in a home. Here’s a sample proposal of the future. Field Measured System Efficiency Constant advancements in our ability to field measure the …
Read more

When I was a kid, I didn’t know what my beliefs were, so I had a habit of constantly asking why. I questioned my mom and dad repeatedly on the things I didn’t understand. They patiently answered my questions and encouraged me to keep asking. If you’re a parent, you’ve no doubt experienced this with …
Read more